STORY Teams Up With Neiman Marcus
We’re beyond thrilled to bring STORY’s offline experience online and team up with Neiman Marcus for #RememberWhenSTORY! As we bring to life an immersive retro experience celebrating Nickelodeon’s iconic shows and memorable characters from the ’90s, NeimanMarcus.com will feature an assortment of product through September 18th. Neiman Marcus’ buyers have hand-selected some of STORY’s exclusive collaborations that celebrate ’90s Nickelodeon and dial it back to the dial-up days – from a pair of Double Dare-inspired Stance socks, to Keds sneakers, to Sugarfina candies, to Smashbox lipsticks, to Nickelodeon-clad Samsung must-haves, and much more!
As an extension of #RememberWhenSTORY, STORY and Neiman Marcus will unveil a second wave of brand collaborations for New York Fashion Week in September, as well as team up to host Pitch Night, STORY’s signature event in its NYC store. The event is an opportunity for any designer or small business with a finished product, ready to be sold, to show up and pitch their product. On September 13, Jim Gold, President, Chief Merchandizing Officer, Neiman Marcus Group and Rachel Shechtman, CEO, Founder, STORY, will participate on a panel alongside a member of the press yet to be announced. (Stay tuned for more Pitch Night info in the upcoming weeks!)
“We are thrilled to partner with Rachel and her great team to bring STORY to Neiman Marcus,” said Jim Gold. “We love [STORY’s] innovative approach to product, marketing, and the customer experience, and believe that we can collaborate in a very exciting way to showcase the unexpected for our clients – starting with an introduction of their ‘90s icon story on our website.”
To explore STORY on Neiman Marcus, start here…. NeimanMarcus.com/STORY!