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Small Business Saturday

This weekend marks Small Business Saturday – American Express OPEN’s initiative to encourage people to support small, local businesses. After swinging by STORY for Snack n’ Shop Saturdays with the Carpe Donut NYC truck on November 26, we’ll be hitting the town and visiting some of our favorite small businesses and partners in New York City. Here’s what we have mapped out.

Hu Kitchen
Founders Jessica Karp and Jordan Brown imagined more than a restaurant when they started Hu Kitchen nearly four years ago. Their ethos is to live actively, age gracefully, and flourish. Finding inspiration in food’s ability to heal versus poor quality food’s guarantee to hinder, Hu helps people get back to eating, living, and thriving like humans. We go to their fresh juices and their killer avocado toast whenever we’re in need of  a pick-me-up.
78 5th Avenue, Manhattan

Flight 001
As a brand that’s a veteran of many a STORY, Flight 001’s snarky-plus-practical travel goods inspire wanderlust and curiosity about the world. Encouraging everyone to grow their “country count,” they launched a program, 001 Country Per Year, that aspires to challenge everyone to go out, travel the world, and explore. That’s a mission we can get behind.
96 Greenwich Avenue, Manhattan

Shinola may embody the small and local business ethos better than anyone. With a mission to keep American jobs in America, the Detroit-based brand built a watch factory do keep manufacturing jobs in their hometown (and the rest of the US of A). Committed to building goods that last, the Tribeca location sells everything from watches and bicycles to a line of leather goods. We can’t get enough of their journals.
177 Franklin Street, Manhattan

Hawkins New York
In 2013 founders Nicholas Blaine and Paul Denoly founded Hawkins New York in response to “a palpable void in the lifestyle market for quality, accessible home goods.” Built to incorporate the concept of artisanal collective production while maintaining modern sensibility in design, their products are clean, modern, and muted. If you can’t make it to their store, you can swing by STORY to snag a pair of their Louise Bowls.
17 8th Ave, Manhattan

The Soil and the Sea at Chelsea Market
“Luxury experience sourced from humble ingredients,” The Soil and the Sea creates soaps, body wash, bar soaps, lip balms and candles that come straight from their namesake. With the belief that we should put the same nourishing ingredients on our bodies as we put in our bodies, their products promote maximum effectiveness with minimal ingredients. Stop by their booth at Chelsea Market!
75 9th Ave, Manhattan

Founded in 2004 by brothers Raan and Shea Parton, Apolis’ model of “Advocacy Through Industry” is a revolutionary way to harness the power of business to create social change. This model is founded on the simple idea that people can live better lives when they are given equal access to the global marketplace. The downtown location sells everything from jackets, to leather goods, to luxury scented candles – all with a give back element.
243 Center Street, Manhattan

STORY has always had a (candy) crush on Sugarfina – the luxury candy boutique for grown-ups created by Rosie O’Neill and Josh Resnick. They source their gourmet gummies, chocolates and other treats directly from artisan candy makers from around the globe. They also support a host of charitable organizations (such as Kiva, which supports female entrepreneurs in developing countries) to make the world a sweeter place.
185 Greenwich Street, Manhattan 

Vosges Haut Chocolat
Founded by Katrina Markoff, Vosges is an experiential realm of storytelling through the medium of chocolate. And in recognizing their accountability for their impact in their work of creating chocolate with a worldview, they are powered by 100% renewable energy and are approved as an organic manufacturing faciltiy. Their chocolate has popped up time and time again in our STORY, but at the moment we’re partial to their new Mint Matcha Chocolate Bar.
132 Spring Street, Manhattan 

Dana’s Bakery
Tucked away in the Gansevort Market, founder Dana Loia serves up traditional macarons in fun American flavors. From Red Velvet to S’mores, Fruity Cereal, to Thin Mint, her all-American favorites are designed to please the palate with a surpising sense of nostalgia. And to keep things fresh, a new flavor is added to the collection every month.
353 West 14th Street, Manhattan

No sleep till Pintrill! If you’re game for leaving Manhattan, visit Pintrill, the pin accessories and lifestyle brand based out of Williamsburg. Founded in the spring of 2014, Pintrill creates pin designs that are inspired by popular culture icons and sayings – anything ranging from emoji designs, popular sayings, fun memes, and more!
231 Grand Street, Brooklyn