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Category archive: F-Word

Our New STORY is…Out Of Office

All work and no play, means it’s time for an ice cream sundae. At least that’s the thinking behind STORY’s 41st retail concept: Out of Office. Part staycation, part invitation to play hooky from cubicles and conference calls, the summer-right follow up to “Future of Work” STORY offers up all the essentials to kick back […]

Otherland Candle Co.’s Founder Will Skip Work for Painted Pools and Frozen Gummy Bears

Wish you could make summer last forever? Enter Otherland Candle Co., the direct-to-consumer candle company that’s managed to distill the season down to its easy essence. It’s summer-right collection of scents are instant nostalgia (not to mention oh-so Instagram worthy), inspired by tennis balls, sea shells, and brown sugar. We sat down with founder Abigail Stone […]

Five No-Bummer-Summer Solutions to Swear By

Summer in New York comes with its own set of problems. Eye-stinging SPF, subway air, and sticky everything, for starters. Searching for solutions? We’ve got you covered with everything from sweat-proof sunscreen to slip on shoes – pull up a beach chair and staycation a while. Summer Bummer 01: SPF that stings when you sweat […]

How to Find Your Most Flattering Swimsuit Ever

Fact: Swimwear shopping equals actual nightmare. Things don’t fit. Bodies look weird in mirrors. And also that skimpy top is definitely coming off in the pool. Enter Solid and Striped, makers of streamlined, mix and match bathing suits that have gained cult status by managing to do the impossible: flatter real bodies. We asked the […]

Poolside Chat: Chubbies

“We believe in the weekend…and we damn sure believe in Friday at Five.”  Yes, this is part of Chubbies‘ mission statement and one that we have temporarily adopted during Out of Office STORY.  We sat down with Chubbies co-founder and learned how he does summer…the only way it should be done! What’s your story in […]

Here’s Why Dirty Lemon is Your Detox to Retox Go-To

Summer otherwise known as Rose season can take its toll. Enter Dirty Lemon, the “hold the hangover” miracle cure that maximizes hydration, promotes detoxification and erases those Sunday scaries. Created with New York’s ‘work hard play harder’ lifestyle in mind by serial entrepreneur Zak Normandin, the Vogue-approved bottled beverages blend science and low-key vibes for […]

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