[READ] Creativity: How Pixelateme and YAMAORI TANIORI TENT Interpreted Color
This year’s Lexus Design Award challenged designers to consider the senses. In taking such a purposefully broad theme, Lexus said, its goal was to attract seriously pioneering examples of creativity. Two such examples dealt specifically with our perception of color: #Pixelateme, a collection of glitch-inspired knitwear and the YAMAORI TANIORI TENT, an origami-inspired tent.
The idea for #Pixelateme grew out of designer Haley Newman’s frustration with the process of learning to knit. As a graphic designer, it was difficult for her to transition to a type of creativity that didn’t provide a backspace button for mistakes. Ultimately these glitches inspired a collection inspired by digital distortions – pixelation “The collection serves as a reflective commentary in response to the digital zeitgeist,” she said. Pieces, which are made by hand from plant-based bamboo and flax fibers, feature a glitch motif in a digitally-inspired color palette. “It is very important for me to approach fashion as a form of activism,” she said.
On the more playful end of the spectrum the YAMAORI TANIORI TENT uses color to plug into a traditional Japanese art form – origami. The purpose of the tent said Japanese designer hasegawaiyo, is to ”relax the senses, particularly in the wake of the Great East Japan Earthquake of March 2011, which showed the distress and uncertainty of people in the shelters.” She was struck by the cardboard walls and felt that by adding one simple action, the cardboard could be turned into a tent that would brighten people’s hearts. From there the origami-inspired form took shape. The hope was that by incorporating the nostalgia of creating the tent from paper, the design would provide an escape from crisis.
Discover #Pixelateme and the YAMAORI TANIORI TENT at Creativity STORY.